As the years unfold, the time is flowing, and the year 2016 is about to pass away quietly. We are about to usher in a brand-new year. At this moment of farewell to the old age and the new year, I am very happy to be able to bid farewell to 2016 together to welcome the new 2017 year. First of all, I still want to express my gratitude, as always, for all of you who have accompanied me in the past year and also for all the hard work and hard work we have done for the development and breakthrough of the girl's secretary . On this happy occasion of Spring Festival, on behalf of all the shareholders of the company, I would like to extend my best wishes and festive greetings to all my colleagues!
Towards the end of 2016, although affected by the overall economic slowdown of the environment, but with the joint efforts of my colleagues in the company, the brand in the market still show a very strong competitiveness. Recalling the year, based on the actual situation of enterprises, under the guidance of the scientific concept of development, Gui Mi through a series of strategic initiatives a strong brand strength.
In the first half of 2016, we first became the vice president unit of Shenzhen Underwear Industry Association, and subsequently signing movie star Chen Derong as brand image spokesman, effectively promoted the wider dissemination of brand concept of Gui Mi and brand image upgrade.
Into the second half of 2016, boudoir continued active performance, first in August sponsored the Global Ambassador and Tour Ambassador Competition in 2016, and later for all franchisees nationwide tour training sessions, are welcomed by our customers hot. And to deepen the boudoir in the hearts of consumers more vivid, more three-dimensional brand image has played a very important role in promoting.
With this series of changeable initiatives, the image of the boudoir underwear brand has become more popular, and the influence of the boudoir underwear brand has been expanding throughout the country. The expansion of influence, the image of the deepening and three-dimensional, so that the boudoir underwear brand to get more and more investors recognized and favored the number of boudoir stores in the country to achieve rapid growth, forming a boudoir cover the country, the more intensive Sales network, and these are achieved with the joint efforts of everyone.
We achieved good results this year, but at the same time, we also have many places worth pondering, many areas for improvement and promotion. Once we improve and reinforce these deficiencies, I believe Guilian will be more competitive throughout the industry.
The upcoming 2017 is a very crucial year for Boulevard development. New Year, a new journey, based on the development in 2016, Boudoir in the Year of the Rooster must have a higher outlook: the spirit of innovation, dawn! What is "dawn" is based on the actual situation of enterprises and brands themselves, can abandon obscurity, dare to break the old pattern, innovation, innovative thinking, innovative perspective, excellence, the pursuit of excellence ingenuity dug out A healthy development model that belongs to a girl's consortium creates a brand new situation where both of us and our distributors can win each other so as to realize the pride of the brand and the enterprise so as to promote the effective and sustainable development of the client.
Against the boat, do not go back. In 2017, a new journey is about to begin. I hope all of you can work together to continuously improve ourselves, enhance our sense of responsibility, enhance our execution ability, and continue to promote the healthy and rapid development of our brand with a new look and attitude. The dominance of the brand in the industry. I believe that with the common progress and joint efforts of all of us, we will surely go one step further in the new year.
Finally, I wish all of you all the best again in the new year: good work, good health, good luck, happy family and a happy New Year! I also wish for a successful 2017 Annual Meeting!
thank you all!
Wu Yi-hao pen
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