Barbie adult underwear will debut Shenzhen International Lingerie Exhibition

As one of the largest toy companies in the world, the Barbie dolls produced by Mattel Co., Ltd., entrusted with the imagination of many girls since childhood.

Today, the United States and Thailand have a large number of well-known brands of different styles, its production of Barbie doll is still one of the most popular dolls in history, the world's cumulative sales of more than one billion, and now still loved by girls. Barbie's underwear products are also popular with young consumers because they have no stress, no restraint, and no extra light.

On April 19th, as the general licensee of Barbie Adult Underwear China, Shantou Shangjinhui Underwear Co., Ltd. will cooperate with Shangjinhui Underwear independent young brand at Shenzhen International Underwear Expo. Release new products. This is the first appearance of Shang Jinhui's own brand and Barbie underwear since launching the investment promotion of Barbie underwear on February 4 this year.

Previously, Shantou Shangjinhui Underwear Co., Ltd. is a technology-based apparel manufacturing enterprise that integrates R&D, design, manufacture, and sales. It specializes in the research, development and production of braless underwear, underpants, underwear, and sportswear. Underwear products. It has more than 30 experienced international brand designers, over 1,000 R&D and new products in the year; its products are oriented to the global market, and have independently developed and won over 400 state-certified utility model patents; the annual output is more than 700,000 pieces, which is domestic Big Brand Adhesive Craft Processing Manufacturer. At the same time, Shangjinhui underwear began to participate in the formulation of national “Technical Requirements for Eco-textiles” as a representative of the industry from 2017, providing technical parameters and basis for regulating the quality of the industry.

At present, there are millions of consumers of Barbie underwear in the world. Shangjinhui will carry out further R&D cooperation around Mattel's underwear products, and quickly open the Chinese market, so that more people can understand Barbie culture and Barbie underwear. A pleasant experience for the consumer.