Sheet industry: The future will be a production-oriented mainstream brand melee stage

It is reported that after a year, a large wave of people will focus on the industry. Many like home textile rooster to work until the beginning of the year has clearly received more than 30 intentions to join the investment intention, more than half said they had done other business, and now the facade has been free to find the brand can be decorated to join the purchase cooperation. Why are so many investors optimistic about home textile industry?

According to the analysis of experts, the home textile industry in the next two to three years will also be in the stage of the melee stage where the production enterprises are the mainstream. There will be more room for branding and upgrading consumption in the future. Therefore, it is worth investors to pay close attention and invest.
Research shows that the main factors that affect the consumption of home textile products are GDP, investment, urbanization, and the proportion of home textile consumer spending, among which the impact of GDP and real estate investment is relatively large. In the past two years, China’s per capita GDP has risen, purchases have increased, and people’s consumption has been escalating. This is evident in the consumer purchase and replacement requirements of home textile products.
In the traditional thinking of the older generation of consumers, home textile products are consumer goods, used to keep warm, and now in the eyes of most people, not only have the function of keeping warm, ensuring comfortable sleep, but also tend to play a more decorative role in consumption. People pay more attention to the style of home improvement and bedding styles, and the frequency of replacement is even higher. At the same time, the country has vigorously supported urbanization and the process of urbanization in China has been accelerating, which has also stimulated home textile consumption. At the investment level, the textile economy of the township market is also developing vigorously.

It is reported that in January 2017, many favorite home textiles only opened in a province in Hunan, adding 8 more favorite home textile stores, indicating that the township home textile market has great prospects.


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